or did they finally realize that they're throwing money down the drain. I swear they come up with some of the craziest ****. "free friday downloads" You're giving **** away! How is that a good business idea?
"Free Friday Downloads" and "Make It Right" are two entirely different items. One has nothing to do with the other. In our store we are authorized to "Make It Right" in amounts up to $25 without a manager approval.
"Free Friday Downloads" and "Make It Right" are two entirely different items. One has nothing to do with the other. In our store we are authorized to "Make It Right" in amounts up to $25 without a manager approval.
I know they aren't the same thing. I was comparing the "make it right" by throwing money at the customers to the "free friday download" which literally gives the customer something for free. Same concept to me. **** the make it right bull ****. Customers catch on to that stuff. We also have some cashiers who are too lenient with "make it right"
If Kroger's not doing it, some other place will, and people will shop there instead.
Why are you so anti-consumer?
because the customers have caught on. They know which checkers to see if they want something free. We have some cashiers who are on to their antics, but most haven't. It's often the same customers. "If I complain, I'll get it free"
Also the FFDownload is self-explanatory. I understand WHY they do it (to entice the customer) but at the same time, it pisses the customer off when we run out of said item, which I'm sure is reflected on surveys.
I've noticed a lot of things from Nature's Market, as well as gourmet/specialty chocolate brands, end up being Free Friday Downloads. Sample + sale price a more expensive item to get customers who wouldn't try at full price to get them and be willing to actually buy them later at full price if they like it. It's a smart marketing tactic that's not near as scummy as what it could be.
As far as Make It Right, that was doomed to failure. We're lucky to have the stickers for it anymore.
I've noticed a lot of things from Nature's Market, as well as gourmet/specialty chocolate brands, end up being Free Friday Downloads. Sample + sale price a more expensive item to get customers who wouldn't try at full price to get them and be willing to actually buy them later at full price if they like it. It's a smart marketing tactic that's not near as scummy as what it could be.
that's a fair guess. You'd think they'd come up with a better solution than just giving a large quantity away. I'm very curious what the costs the company versus what they make on the chance that someone actually does go back and buy the sometimes expensive items (specialty stuff). Personally, as a kroger associate, I don't have the money to spend on higher priced, specialty items, even if it was good.
I "make it right" all day long because I don't feel like arguing with the customer. If it's a $5 difference, I usually call a manager. If I do that, the customer will usually give up since it takes management 10 minutes to get off the register.
Lately, we haven't even been getting in FFD items in, or they disappear on the first day.
I really enjoy not having any in stock. I don't think anyone over the age of 35 has ever successfully redeemed an ecoupon, and it's really a tremendous pain in the ass.
Basically with the way the policy is stated or communicated.......... do not question anything, just do whatever the customers tell you ! I would actually like the Plus Card to track "Make it Rights", the issues we are going to start to have is people abusing our "Good Will". Why cant they set the Plus Card to say yes...this is a normal customer without alot of "Make it Rights" or this isn't a "normal customers"
Like Anon from 20 hours ago said, who wants to argue with the customer? Especially, if they'll just go to the service desk and get their way anyhow, then you get told by a supervisor to "just let them have it at x price, just take the coupon".
So I guess coupon fraud isn't a thing anymore because please the customer at all costs.
When we don't have the FFDs we're told to give a customer a raincheck for it, which I say is fair and reasonable.
What isn't reasonable is when I have to constantly override coupons that don't apply, over at UScan.
But hey, if you debate with the customer it's just going to piss them off, AND piss off the 3 or more customers waiting.